Research-Inspired Design Studio
This workshop will provide an overview of our preferred research methods and when to use them. In addition we will cover the making of a journey map to illustrate key interactions. With a shared understanding of the audience and design challenge, we will then break into groups to generate design concepts through a Design Studio activity.
Participants will sketch and present their ideas for solutions, critique and discuss with their teams and iterate their concepts to make improvements. The end-result of a Design Studio is a much deeper understanding of the design challenges at hand, and concepts created out of consensus from all involved.
Professional drawing/illustration skills are not required, but you must be willing to participate and draw basic shapes (we can help!)
You will leave with the tools and framework to facilitate a design studio yourself. Join us!
Michael Hawley
Chief Design Officer, Mad*Pow
Bio
As the leader of Mad*Pow's user experience team, Michael leverages 15 years experience in the software industry and expertise in user experience research and usability design to deliver value to clients such as Fidelity, Autodesk and Monster.
Prior to Mad*Pow, Michael served as usability project manager for Staples, where he led customer-facing initiatives including e-commerce and Web sites, marketing communications, and print materials. In addition, Michael worked at Bentley College Design and Usability Center where he was responsible for planning, executing and analyzing user experience evaluations for corporate clients in health care, financial services and academia.
Michael holds his MS in Human Factors in Information Design from Bentley College McCallum Graduate School of Business, and a BA from the University of Michigan. He continues to explore trends within the UX discipline as a published columnist, with articles appearing in publications such as UXMatters, iMedia, TMCNet and CPWire.
When he’s not contributing to his Experience Design blog, Mike can be found climbing one of the mountains of New England with his growing family.
Adam Connor
Experience Design Director, Mad*Pow
Bio
With a background in Computer Science, Film and Visual Design plus ten years of in Experience Design, Adam Connor brings a unique design perspective that contribute to Mad*Pow’s digital product design and strategy projects. Adam never gets tired of explaining why collaboration and critique are critical elements of the design process and he frequently speaks to audiences about those topics.
Winner of the prestigious “Longest Commute to Mad*Pow” award, Adam is also known for crafting efficient, effective and easy-to-use designs for websites, applications and interactive media. And he has a thing for Legos!
When not commuting or tricking out his home office, Adam enjoys spending time with his family, working as an independent illustrator and artist, and collecting toys.