HxD Speakers | AGENDA

 

“Listening to BJ Fogg at least year's conference was a revelation for me. Even though I’d greatly admired his "stuff" for years, I took away things from his 45 minutes that I remember even now, which is for me is amazing.” - Steve Krug

CONFIRMED SPEAKERS







Stephen Anderson

Stephen Anderson

Independent Consultant
The Quest for Emotional Engagement

Stephen P. Anderson is an internationally recognized speaker and consultant based out of Dallas, Texas. He created the Mental Notes card deck, a tool that's widely used by product teams to apply psychology to interaction design. He’s also of the author of the book Seductive Interaction Design, which answers the question: "How do we get people to fall in love with our applications?”

Read more >
Jonathan Bush

Jonathan Bush

President, CEO and Co-Founder, athenahealth
Interviewee, Closing Keynote

Today, through its national network, athenaNet®, athenahealth has emerged as one of the largest and fastest growing providers of on-demand billing, practice management and electronic health record services to medical groups in the United States, but the vision is the same: bring process integrity to the delivery of health care.

Read more >
Back to top ^

Zen Chu

Zen Chu

Healthcare Entrepreneur, Accelerated Medical Ventures
HACKING MEDICINE EXAMPLES FROM MIT & BEYOND

Zen Chu (@accelmed) is a biomedical engineer and healthcare entrepreneur working across healthcare information technology, whole genome sequencing, medical devices, biomaterial implants, surgical tools, drug delivery, and regenerative medicine. He runs Accelerated Medical Ventures, serving as cofounder and investor for a few early-stage medical and software companies.

Read more >
Josh Clark

Josh Clark

Founder, Global Moxie
Mobile Myths Debunked

Josh Clark is a designer specializing in mobile design strategy and user experience. He's author of "Tapworthy: Designing Great iPhone Apps" (O'Reilly, 2010) and "Best iPhone Apps" (O'Reilly, 2009). Josh's outfit Global Moxie offers consulting services, training, and product invention workshops to help creative organizations build tapworthy mobile apps and effective websites.

Read more >
Back to top ^

Adam Connor

Adam Connor

Experience Design Director, Mad*Pow
Research and Design Methods

With a background in Computer Science, Film and Visual Design plus ten years of in Experience Design, Adam Connor brings a unique design perspective that contribute to Mad*Pow’s digital product design and strategy projects.

Read more >
Amy Cueva

Amy Cueva

Founder, Chief Experience Officer, and Healthcare Principal, Mad*Pow
Opening Address

Amy Cueva is Founder, Chief Experience Officer, and Healthcare Principal at Mad*Pow. Amy’s passion for user-centered design methodology has been demonstrated repeatedly in her work for clients like New England Journal of Medicine, Google, Aetna, Fidelity, and McKesson.

Read more >
Back to top ^

Meredith DeZutter

Meredith DeZutter

Sr Service Designer, Mayo Clinic Center for Innovation
Aligning New Care Models with the Patient of the Future

At Mayo, Meredith and the team of designers are exploring the potential for an embedded design group (located in a live clinical practice) to effect meaningful and sustained transformation within a large, traditional medical institution. They work on behalf of patient and provider communities to effect and evolve the culture of the Clinic but also to determine the most robust model for the integration of design in healthcare.

Read more >
Dustin DiTommaso

Dustin DiTommaso

Experience Director, Mad*Pow
Motivational Dynamics in Health Behavior Change

Starting his career pulling double duty as a print graphic designer and a sound designer for new media, Dustin quickly learned that the work he created affected the actions of the audience experiencing it, and that this “silent majority” had a voice that needed to be heard and understood. Since that “Eureka!” moment, he has been blending research and design as a means to create value for both people and business.

Read more >
Back to top ^

Zoe Finch Totten

Alexandra Drane

President and Co-Founder, Eliza Corporation
Talk Health to Me, Baby

Alexandra has devoted her career to inspiring people to lead healthier, happier and more engaged lives through the use of innovative technology. Her entrepreneurial spirit and passion for technology and design have led to the launch of four successful healthcare ventures over the past 15 years.

Read more >
Brian Dumaine

Brian Dumaine

Senior Editor at Large, Fortune Magazine
Interviewer, Closing Keynote

Brian Dumaine is a senior editor at large at FORTUNE, covering international business and green technology and environmental policy stories. He is the author of the The Plot To Save The Planet: How Visionary Entrepreneurs and Corporate Titans Are Creating Real Solutions To Global Warming.

Read more >
Back to top ^

Joseph Flaherty

Joseph Flaherty

Senior Manager, Strategic Marketing, AgaMatrix
Improve Outcomes with Checklists

Flaherty's talk will detail lessons learned creating the first FDA cleared iOS medical device and the decision making process we used that helped us sell over 2 million meters and a billion sensors in partnership with the top pharmaceutical companies and retailers.

Read more >
Debra Gelman

Jessica Floeh

Founder, Hanky Pancreas
Transformative Fashion for Diabetes Technologies

Jessica Floeh is the founder of Hanky Pancreas, LLC, a series of functional yet fashionable products to better integrate wearable diabetes technologies with the human experience. The goal of Hanky Pancreas is to ignite positive conversations and holistically improve health for those living with diabetes.

Read more >
Back to top ^

BJ Fogg

Director, Persuasive Tech Lab at Stanford University

A psychologist and innovator, he devotes at least half of his time to industry projects. His work empowers people to think clearly about the psychology of persuasion – and then to convert those insights into real-world outcomes.

Read more >
Debra Gelman

Debra Gelman

Director, User Experience, Nutrisystem, Inc
Ready or not? How design can inspire & support behavioral change

Debra Gelman leads the user experience for Nutrisystem.com, America¹s number one home delivery weight loss company. Through research, design and testing, Deb and her team develop web and mobile products which help Nutrisystem customers lead healthier lives.

Read more >
Back to top ^

Megan Grocki

Megan Grocki

Experience Design Director, Mad*Pow
Research and Design Methods

With 15 years of experience in marketing, research and experience design, Megan specializes in helping clients discover the attitudes, intents and behaviors of their users and understand what is truly important to them. By being the ultimate user advocate, she is able to improve the organization and presentation of content and refine the messaging in a way that rings true with the audience(s) and meets business goals.

Read more >
Mike Hawley

Michael Hawley

Chief Design Officer, Mad*Pow
Research and Design Methods

As the leader of Mad*Pow's user experience team, Michael leverages 15 years experience in the software industry and expertise in user experience research and usability design to deliver value to clients such as Fidelity, Autodesk and Monster.

Read more >
Back to top ^

Chris Herot

Chris Herot

CEO and Co-founder, SBR Health
Improving the usability of televideo technologies

Chris Herot is the CEO and co-founder of SBR Health. Prior to launching SBR in 2010, Chris was Chief Product Officer at VSee Lab, a provider of high quality, low bandwidth and low cost videoconferencing solutions to enterprises and governments.

Read more >
Mitch Higashi

Mitch Higashi

Chief Economist, GE Healthcare
SimIndia

As Chief Economist for GE Healthcare, Mitch Higashi leads a team that is responsible for health economics, global pricing, reimbursement, and health policy. His team seeks to demonstrate the value of healthcare technology by improving cost, quality, and access for all stakeholders.

Read more >
Back to top ^

Gary Hirshberg

Gary Hirshberg

Chairman of the Board, Stonyfield Farm
Keynote: You Can Help People Be Healthier While Making a Profit

Gary Hirshberg is the husband of writer Meg Hirshberg and the father of three yogurt eaters. He is President, and CE-Yo of Stonyfield Farm, the world’s leading organic yogurt producer, and the author of Stirring It Up: How to Make Money and Save the World (Hyperion, 2008).

Read more >
Regina Holliday

Regina Holliday

Artist and Patient Rights Advocate
What does art have to do with medicine?

Regina began painting a series of murals depicting the need for clarity and transparency in medical records. This advocacy mission was inspired by her husband Frederick Allen Holliday II and his struggle to get appropriate care during 11 weeks of continuous hospitalization at 5 facilities.

Read more >
Back to top ^

Tim Kieschnick

Tim Kieschnick

Manager of Service Strategy, Kaiser Permanente
Data are People Too

Tim Kieschnick has spent over 20 years developing, implementing, and evaluating programs that put technology-based tools into the hands of health care consumers and purchasers. Tim created the strategy that has resulted in over 3,000,000 Kaiser Permanente members interacting with their physicians and medical records online.

Read more >
Devorah Klein

Devorah Klein

PhD
Principal, Human Centered Design, Continuum
Failure By Design

A psychologist and designer, Devorah is passionate about helping people meet their goals. Whether the goal is to lose weight, control insulin levels, or remember to change hearing aid batteries, Devorah works to understand people’s needs and barriers to change.

Read more >
Back to top ^

Scott Lind

Scott Lind

Director of User Experience, Siemens Healthcare
The Secret Life of EHRs

Scott is the Director of User Experience at Siemens Healthcare, near Philadelphia, where he leads a team that designs electronic health record (EHR) products used by clinicians in hospitals throughout the U.S. and Europe. He is also the co-chair of the EHR Vendor Association's Quality and Clinician Experience Workgroup.

Read more >
Trapper Markelz

Trapper Markelz

Head of Product, MeYou Health
Three Useful Schemas in Health Product Design

Trapper Markelz has more than 12 years of experience building consumer-facing web products that focus on community and conversation. He is currently Head of Product at MeYou Health, where he leads a team in developing products that empower users to improve their well-being.

Read more >
Back to top ^

Tod Moore

Tod Moore

Principal, Technology Consulting, Sparling
Weathering the perfect storm

Tod's presentation will discuss a new model for managing the technology avalanche based upon business analysis, use-case development, and comprehensive program management. With an emerging track record of success, this new model eliminates shortcomings of the current design development system, and centralizes ownership/leadership of the full technology program.

Read more >
Robyn O'Brien

Robyn O'Brien

Founder, AllergyKids Foundation
Keynote

A former financial and food industry analyst, author, Fulbright grant recipient and mother of four, Robyn O’Brien brings compassion, insight and detailed analysis to her research on the health of the American families and its food system. She has been called "food's Erin Brockovich" by the New York Times.

Read more >
Back to top ^

Todd Park

Todd Park

Chief Technology Officer, US Department of Health and Human Services
Unleashing the Power of Open Data and Innovation

Todd Park has served as HHS’s Chief Technology Officer since August 2009. In this role, his mission is to be a change agent and “entrepreneur-in-residence,” helping HHS harness the power of data, technology, and innovation to improve the health of the nation.

Read more >
Christian Richard

Christian Richard

Interaction Designer, Philips Healthcare
Design for Emergency Medical Services

Christian Richard is the lead UI designer responsible for Philips Healthcare’s award-winning Automatic External Defibrillators. He has championed a human-centered design process, leading extensive user testing with firefighters, police personnel, MERT teams, and hospital personnel, and has collaborated with healthcare teams at the Mayo Clinic and many EMS organizations across the United States.

Read more >
Back to top ^

Jill Reed

Jill Reed

User Experience Research Manager, Allscripts Healthcare
Go with the Flow: EMR Design that Accommodates Physical and Procedural Workflows

Jill Reed is a researcher and designer who is obsessed with the bettering the human experience in healthcare. She has spent her career exploring innovative, fun and compelling ways to improve healthcare technologies. She currently serves as the UX Research Manager at Allscripts Healthcare.

Read more >
David Rose

David Rose

Entrepreneur and Instructor, MIT Media Lab
Juicy Feedback Loops

David Rose is an award-winning entrepreneur and instructor at the MIT Media Lab. He specializes in novel interfaces which make the physical environment an interface to digital information.

Read more >
Back to top ^

John Weiss

John Weiss

Executive Creative Director, WebMD
Conscious by Design

As the Executive Creative Director of WebMD Health Services, John’s work is guided by purpose, passion, simplicity, beauty, innovation and surprise. He is responsible for crafting online experiences that change behavior and ultimately improve lives.

Read more >
John Yesko

John Yesko

Director of User Experience, Walgreens E-Commerce
7 User Experience Principles for Online Self-Service

John Yesko is Director of User Experience at Walgreens E-Commerce in Chicago. He is responsible for the customer experience at the company’s websites (Walgreens.com, drugstore.com and Beauty.com), as well as in-store interfaces and mobile applications.

Read more >
Back to top ^

Anna Zandanel

Anna Zandanel, PhD

Researcher, IUAV University
Design & Innovation in Intensive Medicine Administration

Since 2007, Anna has collaborated and worked with the IUAV University of Venice, where currently she is contributing to the Design and Innovation for Intensive Medicine Administration project. Topics of the project are: chemotherapic medicine preparation, and management, administration and design sciences for process analysis and improvement of the medicine path.

Read more >
Back to top ^




BJ Fogg

Director, Persuasive Tech Lab at Stanford University
Dr. BJ Fogg's Masterclass in Behavior Design (SOLD OUT)

A psychologist and innovator, he devotes at least half of his time to industry projects. His work empowers people to think clearly about the psychology of persuasion – and then to convert those insights into real-world outcomes.

Read more >
Amy Cueva

Amy Cueva

Founder, Chief Experience Officer, and Healthcare Principal, Mad*Pow
Designing Communities of Care

Amy Cueva is Founder, Chief Experience Officer, and Healthcare Principal at Mad*Pow. Amy’s passion for user-centered design methodology has been demonstrated repeatedly in her work for clients like New England Journal of Medicine, Google, Aetna, Fidelity, and McKesson.

Read more >
Back to top ^

Megan Grocki

Megan Grocki

Experience Design Director, Mad*Pow
Mapping the Patient Journey

With 15 years of experience in marketing, research and experience design, Megan specializes in helping clients discover the attitudes, intents and behaviors of their users and understand what is truly important to them. By being the ultimate user advocate, she is able to improve the organization and presentation of content and refine the messaging in a way that rings true with the audience(s) and meets business goals.

Read more >
Adam Connor

Adam Connor

Experience Design Director, Mad*Pow
Research-Inspired Design Studio

With a background in Computer Science, Film and Visual Design plus ten years of in Experience Design, Adam Connor brings a unique design perspective that contribute to Mad*Pow’s digital product design and strategy projects.

Read more >
Back to top ^

Mike Hawley

Michael Hawley

Chief Design Officer, Mad*Pow
Research-Inspired Design Studio

As the leader of Mad*Pow's user experience team, Michael leverages 15 years experience in the software industry and expertise in user experience research and usability design to deliver value to clients such as Fidelity, Autodesk and Monster.

Read more >
Jerilyn MacLaren-Hall

Jerilyn MacLaren-Hall

VP, User Experience Practice Lead, Sachs Insights
Mapping the Patient Journey

A passionate disciple of all things Experience Design, Jerilyn has been working for over a decade with clients such as Prostate Cancer Foundation, Merck, Pfizer, AstraZeneca, Web MD, RiteAid, and many others to design engaging and valuable experiences tailored to the specific needs and goals of each audience.

Read more >
Back to top ^

Stephen Anderson

Stephen Anderson

Independent Consultant
The Quest for Emotional Engagement

Stephen P. Anderson is an internationally recognized speaker and consultant based out of Dallas, Texas. He created the Mental Notes card deck, a tool that's widely used by product teams to apply psychology to interaction design. He’s also of the author of the book Seductive Interaction Design, which answers the question: "How do we get people to fall in love with our applications?”

Read more >
Dustin DiTommaso

Dustin DiTommaso

Experience Director, Mad*Pow
Beyond Gamification:
Designing Behavior Change Games

Starting his career pulling double duty as a print graphic designer and a sound designer for new media, Dustin quickly learned that the work he created affected the actions of the audience experiencing it, and that this “silent majority” had a voice that needed to be heard and understood. Since that “Eureka!” moment, he has been blending research and design as a means to create value for both people and business.

Read more >
Back to top ^

Margot Bloomstein

Margot Bloomstein

Principal, Brand and Content Strategist, Appropriate, Inc.
KICKING OFF YOUR CONTENT STRATEGY

Margot Bloomstein (@mbloomstein) is the principal of Appropriate, Inc., a brand and content strategy consultancy based in Boston. Independently and in partnership with leading agencies, she creates brand-appropriate user experiences to help organizations engage their target audiences and project key messages with consistency and clarity. She's also the author of "Content Strategy at Work: Real-World Stories to Strengthen Every Interactive Project" (Morgan Kaufmann, 2012).

Read more >
Josh Clark

Josh Clark

Founder, Global Moxie
Designing for Touch

Josh Clark is a designer specializing in mobile design strategy and user experience. He's author of "Tapworthy: Designing Great iPhone Apps" (O'Reilly, 2010) and "Best iPhone Apps" (O'Reilly, 2009). Josh's outfit Global Moxie offers consulting services, training, and product invention workshops to help creative organizations build tapworthy mobile apps and effective websites.

Read more >
Back to top ^



Stephen Anderson

Stephen Anderson

Independent Consultant
The Quest for Emotional Engagement

Stephen P. Anderson is an internationally recognized speaker and consultant based out of Dallas, Texas. He created the Mental Notes card deck, a tool that's widely used by product teams to apply psychology to interaction design. He’s also of the author of the book Seductive Interaction Design, which answers the question: "How do we get people to fall in love with our applications?”

Read more >
Jonathan Bush

Jonathan Bush

President, CEO and Co-Founder, athenahealth
Interviewee, Closing Keynote

Today, through its national network, athenaNet®, athenahealth has emerged as one of the largest and fastest growing providers of on-demand billing, practice management and electronic health record services to medical groups in the United States, but the vision is the same: bring process integrity to the delivery of health care.

Read more >
Back to top ^

Zen Chu

Zen Chu

Healthcare Entrepreneur, Accelerated Medical Ventures
HACKING MEDICINE EXAMPLES FROM MIT & BEYOND

Zen Chu (@accelmed) is a biomedical engineer and healthcare entrepreneur working across healthcare information technology, whole genome sequencing, medical devices, biomaterial implants, surgical tools, drug delivery, and regenerative medicine. He runs Accelerated Medical Ventures, serving as cofounder and investor for a few early-stage medical and software companies.

Read more >
Josh Clark

Josh Clark

Founder, Global Moxie
Mobile Myths Debunked

Josh Clark is a designer specializing in mobile design strategy and user experience. He's author of "Tapworthy: Designing Great iPhone Apps" (O'Reilly, 2010) and "Best iPhone Apps" (O'Reilly, 2009). Josh's outfit Global Moxie offers consulting services, training, and product invention workshops to help creative organizations build tapworthy mobile apps and effective websites.

Read more >
Back to top ^

Adam Connor

Adam Connor

Experience Design Director, Mad*Pow
Research and Design Methods

With a background in Computer Science, Film and Visual Design plus ten years of in Experience Design, Adam Connor brings a unique design perspective that contribute to Mad*Pow’s digital product design and strategy projects.

Read more >
Amy Cueva

Amy Cueva

Founder, Chief Experience Officer, and Healthcare Principal, Mad*Pow
Opening Address

Amy Cueva is Founder, Chief Experience Officer, and Healthcare Principal at Mad*Pow. Amy’s passion for user-centered design methodology has been demonstrated repeatedly in her work for clients like New England Journal of Medicine, Google, Aetna, Fidelity, and McKesson.

Read more >
Back to top ^

Meredith DeZutter

Meredith DeZutter

Sr Service Designer, Mayo Clinic Center for Innovation
Aligning New Care Models with the Patient of the Future

At Mayo, Meredith and the team of designers are exploring the potential for an embedded design group (located in a live clinical practice) to effect meaningful and sustained transformation within a large, traditional medical institution. They work on behalf of patient and provider communities to effect and evolve the culture of the Clinic but also to determine the most robust model for the integration of design in healthcare.

Read more >
Dustin DiTommaso

Dustin DiTommaso

Experience Director, Mad*Pow
Motivational Dynamics in Health Behavior Change

Starting his career pulling double duty as a print graphic designer and a sound designer for new media, Dustin quickly learned that the work he created affected the actions of the audience experiencing it, and that this “silent majority” had a voice that needed to be heard and understood. Since that “Eureka!” moment, he has been blending research and design as a means to create value for both people and business.

Read more >
Back to top ^

Zoe Finch Totten

Alexandra Drane

President and Co-Founder, Eliza Corporation
Talk Health to Me, Baby

Alexandra has devoted her career to inspiring people to lead healthier, happier and more engaged lives through the use of innovative technology. Her entrepreneurial spirit and passion for technology and design have led to the launch of four successful healthcare ventures over the past 15 years.

Read more >
Brian Dumaine

Brian Dumaine

Senior Editor at Large, Fortune Magazine
Interviewer, Closing Keynote

Brian Dumaine is a senior editor at large at FORTUNE, covering international business and green technology and environmental policy stories. He is the author of the The Plot To Save The Planet: How Visionary Entrepreneurs and Corporate Titans Are Creating Real Solutions To Global Warming.

Read more >
Back to top ^

Joseph Flaherty

Joseph Flaherty

Senior Manager, Strategic Marketing, AgaMatrix
Improve Outcomes with Checklists

Flaherty's talk will detail lessons learned creating the first FDA cleared iOS medical device and the decision making process we used that helped us sell over 2 million meters and a billion sensors in partnership with the top pharmaceutical companies and retailers.

Read more >
Debra Gelman

Jessica Floeh

Founder, Hanky Pancreas
Transformative Fashion for Diabetes Technologies

Jessica Floeh is the founder of Hanky Pancreas, LLC, a series of functional yet fashionable products to better integrate wearable diabetes technologies with the human experience. The goal of Hanky Pancreas is to ignite positive conversations and holistically improve health for those living with diabetes.

Read more >
Back to top ^

BJ Fogg

Director, Persuasive Tech Lab at Stanford University

A psychologist and innovator, he devotes at least half of his time to industry projects. His work empowers people to think clearly about the psychology of persuasion – and then to convert those insights into real-world outcomes.

Read more >
Debra Gelman

Debra Gelman

Director, User Experience, Nutrisystem, Inc
Ready or not? How design can inspire & support behavioral change

Debra Gelman leads the user experience for Nutrisystem.com, America¹s number one home delivery weight loss company. Through research, design and testing, Deb and her team develop web and mobile products which help Nutrisystem customers lead healthier lives.

Read more >
Back to top ^

Megan Grocki

Megan Grocki

Experience Design Director, Mad*Pow
Research and Design Methods

With 15 years of experience in marketing, research and experience design, Megan specializes in helping clients discover the attitudes, intents and behaviors of their users and understand what is truly important to them. By being the ultimate user advocate, she is able to improve the organization and presentation of content and refine the messaging in a way that rings true with the audience(s) and meets business goals.

Read more >
Mike Hawley

Michael Hawley

Chief Design Officer, Mad*Pow
Research and Design Methods

As the leader of Mad*Pow's user experience team, Michael leverages 15 years experience in the software industry and expertise in user experience research and usability design to deliver value to clients such as Fidelity, Autodesk and Monster.

Read more >
Back to top ^

Chris Herot

Chris Herot

CEO and Co-founder, SBR Health
Improving the usability of televideo technologies

Chris Herot is the CEO and co-founder of SBR Health. Prior to launching SBR in 2010, Chris was Chief Product Officer at VSee Lab, a provider of high quality, low bandwidth and low cost videoconferencing solutions to enterprises and governments.

Read more >
Mitch Higashi

Mitch Higashi

Chief Economist, GE Healthcare
SimIndia

As Chief Economist for GE Healthcare, Mitch Higashi leads a team that is responsible for health economics, global pricing, reimbursement, and health policy. His team seeks to demonstrate the value of healthcare technology by improving cost, quality, and access for all stakeholders.

Read more >
Back to top ^

Gary Hirshberg

Gary Hirshberg

Chairman of the Board, Stonyfield Farm
Keynote: You Can Help People Be Healthier While Making a Profit

Gary Hirshberg is the husband of writer Meg Hirshberg and the father of three yogurt eaters. He is President, and CE-Yo of Stonyfield Farm, the world’s leading organic yogurt producer, and the author of Stirring It Up: How to Make Money and Save the World (Hyperion, 2008).

Read more >
Regina Holliday

Regina Holliday

Artist and Patient Rights Advocate
What does art have to do with medicine?

Regina began painting a series of murals depicting the need for clarity and transparency in medical records. This advocacy mission was inspired by her husband Frederick Allen Holliday II and his struggle to get appropriate care during 11 weeks of continuous hospitalization at 5 facilities.

Read more >
Back to top ^

Tim Kieschnick

Tim Kieschnick

Manager of Service Strategy, Kaiser Permanente
Data are People Too

Tim Kieschnick has spent over 20 years developing, implementing, and evaluating programs that put technology-based tools into the hands of health care consumers and purchasers. Tim created the strategy that has resulted in over 3,000,000 Kaiser Permanente members interacting with their physicians and medical records online.

Read more >
Devorah Klein

Devorah Klein

PhD
Principal, Human Centered Design, Continuum
Failure By Design

A psychologist and designer, Devorah is passionate about helping people meet their goals. Whether the goal is to lose weight, control insulin levels, or remember to change hearing aid batteries, Devorah works to understand people’s needs and barriers to change.

Read more >
Back to top ^

Scott Lind

Scott Lind

Director of User Experience, Siemens Healthcare
The Secret Life of EHRs

Scott is the Director of User Experience at Siemens Healthcare, near Philadelphia, where he leads a team that designs electronic health record (EHR) products used by clinicians in hospitals throughout the U.S. and Europe. He is also the co-chair of the EHR Vendor Association's Quality and Clinician Experience Workgroup.

Read more >
Trapper Markelz

Trapper Markelz

Head of Product, MeYou Health
Three Useful Schemas in Health Product Design

Trapper Markelz has more than 12 years of experience building consumer-facing web products that focus on community and conversation. He is currently Head of Product at MeYou Health, where he leads a team in developing products that empower users to improve their well-being.

Read more >
Back to top ^

Tod Moore

Tod Moore

Principal, Technology Consulting, Sparling
Weathering the perfect storm

Tod's presentation will discuss a new model for managing the technology avalanche based upon business analysis, use-case development, and comprehensive program management. With an emerging track record of success, this new model eliminates shortcomings of the current design development system, and centralizes ownership/leadership of the full technology program.

Read more >
Robyn O'Brien

Robyn O'Brien

Founder, AllergyKids Foundation
Keynote

A former financial and food industry analyst, author, Fulbright grant recipient and mother of four, Robyn O’Brien brings compassion, insight and detailed analysis to her research on the health of the American families and its food system. She has been called "food's Erin Brockovich" by the New York Times.

Read more >
Back to top ^

Todd Park

Todd Park

Chief Technology Officer, US Department of Health and Human Services
Unleashing the Power of Open Data and Innovation

Todd Park has served as HHS’s Chief Technology Officer since August 2009. In this role, his mission is to be a change agent and “entrepreneur-in-residence,” helping HHS harness the power of data, technology, and innovation to improve the health of the nation.

Read more >
Christian Richard

Christian Richard

Interaction Designer, Philips Healthcare
Design for Emergency Medical Services

Christian Richard is the lead UI designer responsible for Philips Healthcare’s award-winning Automatic External Defibrillators. He has championed a human-centered design process, leading extensive user testing with firefighters, police personnel, MERT teams, and hospital personnel, and has collaborated with healthcare teams at the Mayo Clinic and many EMS organizations across the United States.

Read more >
Back to top ^

Jill Reed

Jill Reed

User Experience Research Manager, Allscripts Healthcare
Go with the Flow: EMR Design that Accommodates Physical and Procedural Workflows

Jill Reed is a researcher and designer who is obsessed with the bettering the human experience in healthcare. She has spent her career exploring innovative, fun and compelling ways to improve healthcare technologies. She currently serves as the UX Research Manager at Allscripts Healthcare.

Read more >
David Rose

David Rose

Entrepreneur and Instructor, MIT Media Lab
Juicy Feedback Loops

David Rose is an award-winning entrepreneur and instructor at the MIT Media Lab. He specializes in novel interfaces which make the physical environment an interface to digital information.

Read more >
Back to top ^

John Weiss

John Weiss

Executive Creative Director, WebMD
Conscious by Design

As the Executive Creative Director of WebMD Health Services, John’s work is guided by purpose, passion, simplicity, beauty, innovation and surprise. He is responsible for crafting online experiences that change behavior and ultimately improve lives.

Read more >
John Yesko

John Yesko

Director of User Experience, Walgreens E-Commerce
7 User Experience Principles for Online Self-Service

John Yesko is Director of User Experience at Walgreens E-Commerce in Chicago. He is responsible for the customer experience at the company’s websites (Walgreens.com, drugstore.com and Beauty.com), as well as in-store interfaces and mobile applications.

Read more >
Back to top ^

Anna Zandanel

Anna Zandanel, PhD

Researcher, IUAV University
Design & Innovation in Intensive Medicine Administration

Since 2007, Anna has collaborated and worked with the IUAV University of Venice, where currently she is contributing to the Design and Innovation for Intensive Medicine Administration project. Topics of the project are: chemotherapic medicine preparation, and management, administration and design sciences for process analysis and improvement of the medicine path.

Read more >
Back to top ^




BJ Fogg

Director, Persuasive Tech Lab at Stanford University
Dr. BJ Fogg's Masterclass in Behavior Design (SOLD OUT)

A psychologist and innovator, he devotes at least half of his time to industry projects. His work empowers people to think clearly about the psychology of persuasion – and then to convert those insights into real-world outcomes.

Read more >
Amy Cueva

Amy Cueva

Founder, Chief Experience Officer, and Healthcare Principal, Mad*Pow
Designing Communities of Care

Amy Cueva is Founder, Chief Experience Officer, and Healthcare Principal at Mad*Pow. Amy’s passion for user-centered design methodology has been demonstrated repeatedly in her work for clients like New England Journal of Medicine, Google, Aetna, Fidelity, and McKesson.

Read more >
Back to top ^

Megan Grocki

Megan Grocki

Experience Design Director, Mad*Pow
Mapping the Patient Journey

With 15 years of experience in marketing, research and experience design, Megan specializes in helping clients discover the attitudes, intents and behaviors of their users and understand what is truly important to them. By being the ultimate user advocate, she is able to improve the organization and presentation of content and refine the messaging in a way that rings true with the audience(s) and meets business goals.

Read more >
Adam Connor

Adam Connor

Experience Design Director, Mad*Pow
Research-Inspired Design Studio

With a background in Computer Science, Film and Visual Design plus ten years of in Experience Design, Adam Connor brings a unique design perspective that contribute to Mad*Pow’s digital product design and strategy projects.

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Mike Hawley

Michael Hawley

Chief Design Officer, Mad*Pow
Research-Inspired Design Studio

As the leader of Mad*Pow's user experience team, Michael leverages 15 years experience in the software industry and expertise in user experience research and usability design to deliver value to clients such as Fidelity, Autodesk and Monster.

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Jerilyn MacLaren-Hall

Jerilyn MacLaren-Hall

VP, User Experience Practice Lead, Sachs Insights
Mapping the Patient Journey

A passionate disciple of all things Experience Design, Jerilyn has been working for over a decade with clients such as Prostate Cancer Foundation, Merck, Pfizer, AstraZeneca, Web MD, RiteAid, and many others to design engaging and valuable experiences tailored to the specific needs and goals of each audience.

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Stephen Anderson

Stephen Anderson

Independent Consultant
The Quest for Emotional Engagement

Stephen P. Anderson is an internationally recognized speaker and consultant based out of Dallas, Texas. He created the Mental Notes card deck, a tool that's widely used by product teams to apply psychology to interaction design. He’s also of the author of the book Seductive Interaction Design, which answers the question: "How do we get people to fall in love with our applications?”

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Dustin DiTommaso

Dustin DiTommaso

Experience Director, Mad*Pow
Beyond Gamification:
Designing Behavior Change Games

Starting his career pulling double duty as a print graphic designer and a sound designer for new media, Dustin quickly learned that the work he created affected the actions of the audience experiencing it, and that this “silent majority” had a voice that needed to be heard and understood. Since that “Eureka!” moment, he has been blending research and design as a means to create value for both people and business.

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Margot Bloomstein

Margot Bloomstein

Principal, Brand and Content Strategist, Appropriate, Inc.
KICKING OFF YOUR CONTENT STRATEGY

Margot Bloomstein (@mbloomstein) is the principal of Appropriate, Inc., a brand and content strategy consultancy based in Boston. Independently and in partnership with leading agencies, she creates brand-appropriate user experiences to help organizations engage their target audiences and project key messages with consistency and clarity. She's also the author of "Content Strategy at Work: Real-World Stories to Strengthen Every Interactive Project" (Morgan Kaufmann, 2012).

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Josh Clark

Josh Clark

Founder, Global Moxie
Designing for Touch

Josh Clark is a designer specializing in mobile design strategy and user experience. He's author of "Tapworthy: Designing Great iPhone Apps" (O'Reilly, 2010) and "Best iPhone Apps" (O'Reilly, 2009). Josh's outfit Global Moxie offers consulting services, training, and product invention workshops to help creative organizations build tapworthy mobile apps and effective websites.

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